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Sponsorship and advertising

Advertising

Promote your business or service through the City’s media channels and advertising properties.

An ice rink with advertising hoardings.

Advertising with the City helps raise awareness of, and participation in, department initiatives, services and events, and helps offset the cost of running and maintaining these programs. We promise 100% of your advertising dollars go directly to supporting the facilities and their local programs.

Advertising opportunities include immediate, saleable assets, and ad spaces across our community centres, libraries, and cultural facilities. The City offers a variety of advertising options to reach your target market, build your brand and drive sales.

Benefits

  • Cost effective
  • Targeted reach
  • High repetition
  • Messaging associated with family environment
  • Supports families and their communities
  • City-wide exposure
  • Targeting family decision makers; 80% of customers attend a facility with their spouse
  • High visibility

With more than 17 million in annual foot-traffic in our City facilities, our advertising assets deliver to a massive, captive audience, packing plenty of purchasing power. Your business could appear on the following assets:

  • Rink boards
  • Signage
  • Zamboni wraps
  • Golf courses
  • Digital screen network
  • Banners and murals

Furthermore, on-site activations will enhance your corporate image and community relations.

We’ve had the pleasure of working with the City of Mississauga for many important OOH sports marketing campaigns. Each campaign has been seamlessly facilitated by City staff who have always displayed professionalism and local expertise. We look forward to working together in the future!

- Thom Partners Sports Marketing

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